ELLEN LYTLE PORTFOLIO | Ellen Lytle, M.A., M.Des.

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Research Statement My research focuses on the investigation of the systems that support graphic design. Design systems are conceptual creations, behaviors, and physical structures. Design problems have become extremely complicated by globalization, changing technology, and new forms of media. Design deals with complex, dynamic, and evolving problems. Design education compresses more and more content into the same timeframe. Systems thinking offers designers concepts and tools that support the decision-making and critical thinking skills needed for the efficient and profitable practice of design. Research Statement

Flat View of Spread

Information Design

Interface for iPhone App

Information Design—Book for Smith & Nephew/Johnson & Johnson

(Above) Custom Folder for Real Estate Brockerage

Collateral Program for Real Estate Broker

(Above) Fontsystem Blog Page

Type Website for Students

kase-featured

Collateral Program for Sports Agent/Attorney

Signage for Colorado Condo Developments

Environmental Graphics & Kinetic Identity

Sample of the Berlin typeface

Typeface Design

Role Model Magazine

Magazine & Corporate Identity for Nonprofit Organization

Web Site, Corporate Identity and Packaging Design for Atlanta Bee Co. Honey

Collateral & Identity Program for Atlanta Bee Co.

Cover of Majors Cup Magazine

Art Direction of The Majors Cup Magazine

Cover of lifestyle magazine

Editorial Design & Publishing

New Identity for Recruiter

Identity and WordPress Web Site

Direct Mail for Architecture Competition

Advertising & Direct Mail

Poster for Art Exhibit

Poster Design for Art Exhibit

Front and Back Cover of Orlando Chow

Book Design–Restaurant Guides

Annual Report Wrap-around Cover

Annual Reports and Civic Projects

Cover of catalog for auction of antiques

Collateral Program & Identity for Antiques Store

1_pig

Corporate Identity

The new web site puts a face on the company.

Marketing Strategy and Collateral for Insurance Company

Toy Packaging

Packaging Solutions